Apna Clinic was based on the concept of a wellness clinic that promoted health and general well-being among long-route truckers. It was initiated in 2011 as a pilot project towards increasing the health-seeking behaviour among long-route truckers and improving their knowledge and attitude towards road safety issues.
It provided healthcare services and counselling on issues of health, hygiene and road safety to truckers passing through Transport Nagar at Nigdi in Pune, Maharashtra. It adopted a holistic approach to health, conducted yoga and other wellness activities in addition to providing clinical services. There was a focus on increased stakeholder engagement to induce desired behaviour among truckers. For example, Apna Clinic conducted road safety awareness camps in association with the Regional Transport Office (RTO) and facilitated communication between truckers and RTO officials.